The company strategy regarding functionality is based on a combination of high-tech and tradition: Projects designed at the computer are undergoing extensive test phases for function and sturdiness, before starting with high-technology production.ĭecades of experience in craftsmanship take care of the final touch. Stainless steel is known for its durability and rust resistance. Modern technology and finest materials guarantee the quality and longevity of Wesco products: high-quality powder-coated or galvanized sheet-steel and stainless steel are being used. Now the only thing missing was a new name: based on the writing engraved on the flap, it was christened 'Pushboy' - the first child of an entire family which today comprises more than 20 design products.
Neuhaus brought the product idea back to Germany with him to his father's factory.ĭue to long years of experience in metal processing the Wesco-team brought the necessary expertise to the table for re-designing the American 'trash can'.īased on the American idea of 'large volume large input flap', the body and the semicircular lid of the trash bin were adapted to each other in such a way that the proportions were perfectly well suited to one another, and topped off by a large, technically solid input flap made of stainless steel and stable handles.įurther technical details were added. During his stay in Texas, one of these typically American trash cans caught his eye - and it was 'love at first sight'. This feat was achieved with the help of a German exchange student in the US: Egbert Neuhaus, the current managing director of Wesco.
These bins were originally developed for the catering trade, but soon found their way into American households.īut it was not until the 1970s that the American 'trash can' celebrated its triumphal as symbol of the typically American design. In the USA - the land of unlimited possibilities and unfortunately of unlimited volumes of trash as well - trash containers in the typical American dimensions of 50 litres and more have been in production since the 1920s. Because we are familiar with the material we work with, we are able to shape it in a new and exciting way. Wesco design is characterised by the company's long-standing experience with metal as working material. Some of these products are modelled on the historic precursors which have inspired the use of classic design elements in the development of modern products.
Today, the range of household goods includes more than 50 waste bins in various designs. In the 1920s, Wesco introduced the “ash can” into its product range, after the war it launched its first “pedal bin”. Soon after its establishment in 1867, the company specialised in the processing of metal plates for household goods and has since continuously extended the range of its products.
A long experience in manufacturing and high tech form a perfect unity giving Wesco products their unique design The brand Wesco stands for metal manufacturing in the classical manner – a combination of excellent German quality, an exclusive design and high tech functionality. was founded in 1867 as a family enterprise based in the Sauerland and celebrated its 140th anniversary in 2007
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